Comments on: 6 Lessons We Can Learn From Barack Obama’s Online Marketing Strategy

By: r4

r4 — Wed, 13 Jan 2010 09:14:02 +0000

Mr. President make very strong web marketing and their steps are really useful for us I am very thankful to you about this one it is really a fantastic information.This is one of the best step for us.

By: Ricardo

Ricardo — Sun, 11 Oct 2009 14:12:42 +0000

My question is about your view of the direction of virals. Is this a one-time phenomenon or will it linger? Reason I ask is that Wikipedia is seeing a sudden drop in editing/submissions and Miley Cyrus has just dropped out of Twitter. Is the world becoming too information overloaded??

By: Sean

Sean — Wed, 16 Sep 2009 13:01:28 +0000

The website changed a bit, but I see your point. Excellent. Thank you for showing it to us.

By: Gentlerain Marketing

Gentlerain Marketing — Wed, 15 Jul 2009 12:55:52 +0000

Nice Post!!!
Marketing strategy used to increase the sales in business.Customer satisfaction is the main goal of marketing strategy.Marketing strategies may differ depending on the unique situation of the individual business.

By: Dejan Petrovic

Dejan Petrovic — Thu, 11 Jun 2009 23:44:12 +0000

Spot on! He / his advisors must have ligned up some serious IM and SEO talent.

By: Steve Hall

Steve Hall — Thu, 26 Mar 2009 10:50:48 +0000

This is an awesome real world example of how to integrate all areas of web design and development.

Awesome resource.

Thanks

By: Mariana

Mariana — Sun, 18 Jan 2009 19:42:24 +0000

I can’t thank you enough for your generousity!

I love the details in explaining the webb features.

Have a blessed day.

By: Glynn

Glynn — Sat, 17 Jan 2009 19:59:21 +0000

This is excellent info and breaks down everything into byte size pieces I can easily implement. By the time I finished reading the article and researching the Obama site I had 3 full pages of notes! I plan to take action immediately!

By: Richmond

Richmond — Wed, 14 Jan 2009 08:13:01 +0000

Great deconstruction of Obama’s site. Excellent information and advice. Any chance of software to stop the Republicans reading this page? ; )

By: Isaac

Isaac — Mon, 24 Nov 2008 03:24:07 +0000

nice article Alex…i always took social bookmarking for granted.But i have learnt a lot from your article.Thank you

Isaac

By: Jeff Pontes

Jeff Pontes — Wed, 05 Nov 2008 17:26:34 +0000

I too have been following Barack’s online strategy and have also been very impressed. They really have focused on flawless execution and I’m sure that their use of social media allowed the party to speak to an audience that they may not have been able to reach effectively otherwise.

By: Graham

Graham — Sat, 04 Oct 2008 19:15:56 +0000

What a great review of Obamas site, and capturing all the subtletys, I like that.

By: Linda

Linda — Fri, 29 Aug 2008 19:52:22 +0000

I love the fact that he’s on twitter too.

By: StudioDino

StudioDino — Fri, 29 Aug 2008 16:28:33 +0000

Quote: “This type of strategy is not for the faint hearted, and requires a significant amount of management to achieve the levels of success achieved by Barack Obama.”

This is so true, if you want to compete with the big guys you need to build up your resources with the best tools and hire the right people for the job.

By: Ro

Ro — Sat, 23 Aug 2008 17:42:06 +0000

One thing this list leaves out — the PPC landing page that has been going strong for six months is excellent. It’s just a tad different that the cover page that makes your first screenshot.

The Obama campaign took a tip from the PPC Affiliate Marketing community — well done.

One nitpick: The Obama campaign has raised a lot of money (tens of millions) through tradidtional offline fundraising, particularly early in the campaign.