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How To Create A Blog

posted by Alex Cleanthous in Blogging

It’s possible to make a lot of money from a blog, but if that’s your goal you need to be thinking long term and have a good base from which to start.

Firstly you need a subject for your blog.  Many people make the mistake of writing about anything and everything, but if you are serious about getting your blog indexed by Google, showing up in search results and getting plenty of visitors, then you need to focus on a specific subject.

It stands to reason that if you are going to write about something every day or two for what could prove to be many months and hopefully even years, it needs to be something you are very interested in.  There are two main reasons for this:

•    If you don’t have a passion for your subject you will find it hard to constantly think of new things to write
•    You will instinctively know what other people who like the subject are looking for, and will be better able to provide it for them

This second point relates especially to monetising your blog, which is virtually a necessity if you want to make some serious cash from it.  If you love your subject you’ll know what you want and need from it, so you’ll know what to offer others too.

When it comes to setting up your blog you have two main options.  You can either set it up using a free blogging platform and account, or you can use the free software and set it up using your own domain name and server.

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Why Every Business Should Have A Blog…

posted by Alex Cleanthous in Blogging

A few years ago weblogs, or blogs, started to gain popularity.

At the time there were many people who didn’t see any value in using blogs… there was a lot of talk that there would be no way to profit from them.

Well those people were way off.

Blogs are now used by millions of people around the world. For personal use they are a great way to communicate to your friends or family. And for business use they are a great way to bring additional revenue to your business.

Here are some of the main benefits of using a business blog:

- You can quickly and easily add new content any time you want
- You can provide relevant, quality information to your target market
- You can build credibility in the marketplace
- Many search engine optimisation benefits

Blogs have become an essential part of any solid online marketing campaign. All businesses serious about generating substantial profits online should setup a blog as soon as possible and start posting to it daily.

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