Pay-Per-Click Advertising

How Does PPC Advertising Work?

Millions of people use Google and Yahoo each day to search for information, research something they are interesting in or to purchase something. This search process entails typing into Google a 'keyword phrase' of what the person is looking for. A keyword phrase can be a single word such as 'mortgage' or it can be a multi-word phrase such as 'refinance mortgage Sydney'. 

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Where Do My Ads Appear?

When somebody conducts a search on Google (or Yahoo) there are two types of search results: the free listings, in the centre of the page, and the sponsored links, on the right hand side of the page (and sometimes above the free listings). With PPC advertising, your ad is displayed in the sponsored links section of the results. To get your website into the free listings you will need search engine optimisation.

Why Should I Use Pay-Per-Click (PPC) Advertising?

With PPC advertising you don't pay for having your advertisement displayed on Google, but you do pay each time somebody clicks on your ad (hence the term 'pay-per-click).

And although it may seem an expensive method of advertising, in actual fact it is one of the most cost-effective methods of advertising available both online and offline because you are only paying for people to visit your site who are INTERESTED IN WHAT YOU SELL.

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Let Web Profits Help You Make Money With Pay-Per-Click (PPC) Advertising

Web Profits has utilised PPC advertising to drive hundreds of thousands of dollars of revenue for its clients.

At Web Profits we understand how to extract maximum profits from PPC advertising and can provide you with expert services to help your business generate maximum profits in record time with online marketing.

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And we won't just set a PPC campaign for you... we'll ensure that you have a solid online marketing strategy that drives leads or sales to your business each and every day. Starting at $375 per month, with a one-off setup fee starting at $750, our pay-per-click service includes the following:

	Creating a keyword list in excess of 1,000 keywords, so that you buy clicks for the lowest cost possible
	Setting up PPC campaigns on Google, Yahoo and Ninemsn for maximum exposure
	Tracking individual keyword performance to identify high value keywords and discontinue non-performing keywords
	Managing your position in the sponsored links, so your competitors don't take all your business
	Strategic direction on improving landing page conversions
	Managing advertising budgets to achieve maximum return on investment (ROI)
	Monthly reporting on performance, expenditure and results

Contact Web Profits today to start making money online in as little as 48 hours.

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