Here's what's included...
In this 72-page in-depth guide, you'll learn everything you need to know to effectively develop a digital marketing strategy that achieves very specific business goals. This includes:
Digital Channel Breakdown
You'll get a complete breakdown of every digital channel you can leverage for growth, including an overview of what is it, its average costs, and the time to see results.
Business Needs Analysis
In this section, you'll review what your goals are, who your audience is, what budget you have to play with, and what resources you can leverage.
Channel Performance Assessment
In this section, you'll review your current channels to see which channels are working well, which ones are letting you down, and where the biggest opportunities for growth are.
Channel Plan Development Process
With all of the research complete, follow this process to develop your digital marketing strategy. This section includes the ICE Prioritisation Method, which you can use to ensure you're focusing on the right things.
Performance Evaluation Framework
When your new digital strategy is live, you need to track its performance. In this section, you'll learn how to evaluate performance and adjust your strategy accordingly.
Plus you'll also receive the following...
You'll also receive the following downloadable resources to guide you through the process...
Complete this workbook to understand your current business needs.
Channel Tracking Worksheet
Use this worksheet to analyse the performance of your various channels and set your budgets.
Channel Plan Template
Use this guide to create your digital marketing strategy.
You're in good company
With over a decade of experience helping companies in a wide range of industries, you can rest assured that you're in good hands. Here are just a few of the companies we've helped...
Free Digital Marketing Strategy Planner
Download this 72-page guide (with supporting templates) to develop a digital marketing strategy that drives growth.