Conversion & Online Marketing Blog

How to generate phone leads from Google AdWords


Usually, a lead from a phone call is worth much more than a lead from someone filling out a form. When a business prospect calls you directly, they are more eager to purchase your product or service and the sales process is faster. A phone call involves a...Continue Reading

A review of Aldi’s online marketing strategy


I’m an Aldi customer. In fact, I’m their dream customer – I tell people about Aldi products all the time. I tell them about the deals I’ve received and how much money I saved. I tell them they just need to shop there once to be converted forev...Continue Reading

14 list building hacks to grow your email database fast

Email marketing is one of the fastest ways to drive sales of any online channel. Think about it… What other channel can you launch something and drive sales immediately? But the biggest challenge most businesses face is they don’t have an email databa...Continue Reading

SEO & Link Building in 2016

What we’ve seen over the last few years is that Google is increasingly favouring larger brands. Even in Google’s Search Quality Rating Guidelines they state, “Would you recognize this site as an authoritative source when mentioned by n...Continue Reading

39 of the best online marketing articles of all time

We love learning at Web Profits. On any given day we’re circulating 10-20 articles throughout the company through Slack (our internal communication medium) on everything from social media, to online marketing, PPC, SEO, content… you name it. S...Continue Reading